亿欧网:冰火两重天,家装行业洗牌期后龙头企业东易日盛或将迎来下个黄金时代-东易日盛

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亿欧网:冰火两重天,家装行业洗牌期后龙头企业东易日盛或将迎来下个黄金时代

发布时间:2019-08-27 09:38:43

jinxienianlai,guoneiwaidejingjixingshijieburongleguan,henduojingjizhibiaodoujisuzhuanxiang,gezhongziyuandouzaichijin,ergezhongchengbenquezaibuduandetuigao。suizhehongguanjingjiyouqishifangdichanjingjidebianhua,jiazhuangxingyedezhengtixingshiyijingyuelaiyueyanjun。

何谓之为冰?

jinnianlai,daobichao、paoluchaopinfa,jiajuxingyejinruxipaiqi。weishenmewoshuojiajuxingyejinruxipaiqi?haixukanyixiajidianfenxi:


1.从经济发展规律来看


ruguojiangjingjidefazhanguilvdingweigaosu、zhongsu、disusangeshiqi,neimezaigaosufazhanshiqi,jibenxingyeshangdedabufengongsidounengyouyigejiaohaodelirunbiaoxian;zaizhongsufazhanshiqi,xingyejiukaishijinrudaoleyigeguifanfazhanjieduan;zaidisufazhanshiqi,xingyebiankaishizengsufanghuan,xiaoqiyemianlintaotaiweiji。juzhongguojianzhuzhuangshixiehuiguanfangshuju,2018nianzhuzhaizhuangxiuzhuangshiwanchenggongchengzongchanzhi2.04wanyiyuan,zengfubi2017nianhuiluoyigebaifendian,xingyezhengtishichangkongjiankuorongyouxianhezengsufanghuan,tongshi,jin2018shangbannianquanguodaobizhuangqiyichaoguo100jia,zheixieshujuhenhaodezhengminglejiazhuangxingyezhengchuyuyigedisufazhandexipaiqi。


2.受国内外宏观因素的影响


jinxienianlai,guoneiwaidejingjixingshijieburongleguan,henduojingjizhibiaodoujisuzhuanxiang,gezhongziyuandouzaichijin,ergezhongchengbenquezaibuduandetuigao。suizhehongguanjingjiyouqishifangdichanjingjidebianhua,jiazhuangxingyedezhengtixingshiyijingyuelaiyueyanjun。yuanfucailiaojiageshangzhang、shengchanchengbenjijushangsheng、guoneilaodonglijiagebuduantigao,shengchanheshichangmianlindebulideyinsuyuelaiyueduo,duiyuhenduozhongxiaoqiyeeryan,jinjinshouzhuzijide“yimusanfentian”yehuiyouxiejiannan,jishibukaolvyinxuqiuziben、ziyuandengwaili,yehenyoukenengdandanyinchengbenshangshengbiantuokualegongsidezhengchangyunying,daozhibeixipai。


3.上游房地产市场的影响


辽宁体彩网jinnianlaigedifangdichandiaokongbiaoxianqujinquyan,zhengge2018nianwoguozhuzhaixiaoshoumianjiwei14.8yipingfangmi,tongbizengzhang2.2%,zhuzhaijungongmianji6.6yipingfangmi,tongbixiahua8%,suiranxianzaidejiazhuangxingyeyijingbuzaiyifuyufangdichan,danrengranhuiduijiazhuangxingyedailaiyidingdeyingxiang。


shujutongji,jinrudao2019nian,daobitaishiyanxu,genjurenminfayuangonggaowanggongkaixinxitongji,jiezhi2019nian8yue1ri,jinniankainianyilaiyiyou73jiajiajuqiyexuanbupochan,chabuduomei3tiandaobi1jia。wulunshishuju,haishiwaizaiyinsudeyingxiang,jiajuxingyequequeshishidezaoyulesanshiduonianyilaizuiweiyanjundeshichangkunjing,zhenggeshichangjinrulexipaiqi,keweizhihandongshike,yong《quanlideyouxi》beifangshitakejiazudezuyulaishuojiushiwinter is coming。



何谓之为火?

zhangjiuyilaijiazhuangxingyeyizhichengxianchudaxingye,xiaoqiyedefensanzhuangtai,youyuyiwangshichangdefanronghenrongyiyangailexuduoxiaogongsicunzaidequexian。erjiazhuangxingyexipaiqidedaolai,rangshichangjingzhenggengweijilie,rangyoushenglietaigengweijiaju,rangxingyedejizhongdujixutisheng,zhubuxianglongtouqiyekaolong。weijideshike,zhenghaoshiyouxiuqiyechanshengjiyudeshike,zhenggui、shili、youdiqideqiyeyijiukeyiyikaoneigonghuoxiaqu。bingqiejuwoguancha,meigexingyezaijinglixipaiqizhishidoushiyizhenzhentong,napaduiyuxingyedelongtouqiyeyehuidailaiyidingdeyingxiang,danzhentonghou,zheigexingyehuojiangyinglaiyigexinde“huangjinshidai”。


辽宁体彩网julishuoming,2014nianqianhouzhinengshoujixingyeyipianfanrongguodu,erfanrongbijiangdailaipaomo,guoduodechuangyezheyongrushoujixingye,daozhileguochanshoujipinzhicanchabuqi,henduochangshangtougongjianliao、hunshuimoyu,dadaxiaoxiaodeshoujichangshangzuishaobaijia。jinruxipaiqihou,suizheshichangjingzhenglidejiaju,shoujichangshangjinrupinpaihuajingyingjieduan,liezhideshoujichangshangzhujianbeitaotai,daole2015nianzhihou,guoneishoujishichangdegejuyijingjibenwending,ermeizu、xiaomi、huawei、oppo、vivo、jinlidengshoujichangshangcong“jihai”zhongtuchuzhongwei,zhanjuleguoneizhuliushichang。zaizhihou,suizheguoneishoujixingyedejiankangfazhan,shoujichangshangzhijiandejingzhengyeyuelaiyuexifen,zuizhonghuawei、oppo、vivohexiaomichenggongchuxian,chengweileguoneisidayixianpinpai,zhanjulejuedabufendeshichangfene,yinglaileyigeshoujixingyejishixindeyoushijiankangde“huangjinshidai”。



dajiakanshoujixingyedefazhanlicheng,shibushiganjuehenshuxi?qishichuleyishangjulideshoujixingye,jiadianxingye、kuaixiaoxingyedengqitaxingyejieshizheiyangdeguilv。zongshiyaojinglizheiyangdeyizhenxipaizhentong,xidiaoyixiequefahexinjingzhenglidezhongxiaoqiyehou,cainengrangxingyedejizhongdutisheng,jinerzhubuxiangyongyouhexinjishudelongtouqiyekaolong。

何谓之为龙头?

suoweilongtou,bujinyiweizheqiangda,haiyiweizhezerenzhongda!longtouqiyexuyaozuodaobuduandewenzhawenda“xiulianneigong”、buduandetupogexin、buduandetigaozishensuzhihejingzhengli,cainengzaizheigeshijiededabianjuzhongbaochizhu“longtou”diwei,cainengjianfuqidailingxingyejinxingshenghuayutuibian、shixiantupoyudianfudezhongren。xishujiazhuangxingyekeyichengdeshangshilongtouqiyedequzhikeshu,erdongyirishengjiuhenbeikanhao,kanhaodongyirishengnenggoudandangqizheigezhongrenchuledongyirishengyejiyizhibucuoyiwaihaiyouyixiajidianyinsu:


1.20多年的品牌积累


womendouzhidaodeshizaozai2014nian,dongyirishengbianzuoweijiazhuangdiyiguchenggongshangshi,zheishiqianwugurendeshiqing,dangshiyeshizhenjingxingyeneiwai。dandaduoshurenbuzhidaodeshidongyirishengshangshiqianjiulianxu10nianbeipingweizhongguojiajuqiyezhongguobaiqiangqiyediyiming,bingqiehaishijiazhuangxingyeweiyidezhongguochimingshangbiaohuodezhe。dongyirishengshangshihougengshichengfengpolang,zaixingyexipaiqineidongyirishengyejiyechixubaochizhewenjianfazhan,suiran2019niandongyirishengbannianbaoxianshidongyirishengkuisun,danzhangxianlaikanbingbuyingxiangdongyirishengqianjing。


2.东易日盛有足够实力支撑


juxi,muqiandongyirishengyewutixijibenfugailezhengtijiazhuang、jiazhuangtaocan、dingzhihuajingzhuang、gaoduanbieshuzhuangshidengfanwei。congshujushangkan,2019niandongyirishengbannianbaoxianshidongyirishengkuisun,danlazhangshijiandian,womenkejiandongyirishengzengzhangqingkuanghaishitingwendingde,xiatukejian,dongyirishengdegexiangyewushourujunhuodexiangyingtisheng,qizhong,dongyirishengjiazhuangyewuyingshouwei16.05yiyuan,tongbizengzhang19.99%;dongyirishengjinggongzhuangyewuyingshouwei1068wanyuan,quniantongqibudao40wanzuoyou,zengzhanglejin26bei;dongyirishenggongzhuangshouruwei1.63yiyuan,tongbizengzhang29.64%。



chucizhiwai,dongyirishengzhuyingyewutuchu,jinnianlaiyingshouhejinglirunshang,dongyirishengzengzhangwenjian,zonghemaolilvshuipingchangnianwendingbaochizai38%zuoyou。bingqiegenju《zhongguoshangshigongsicaiwuanquanyanjiubaogao(2017)》,dongyirishengpaimingquanbushangshigongsi91ming,xianjinliuchongpei。weimanzuyewufazhanzhiyu,dongyirishengfenhonglianxu9nian,zichanfuzhaijiegoujiankang。



3.东易日盛数字化转型


dongyirishengbannianbaoyichu,baogaoxianshile2019shangbanniandongyirishengkuisunqingkuang,dankeguanlaishuojiazhuangxingyequeshizaishangbannianshaoyouqiyekeyiyingli,youqizaixingyexipaiqijian,dongyirishengyejiyirankeguan。suoyichuleshuziwai,womenhaiyinggaiguanxindejiushidongyirishengfazhan,yinweidongyirishengrangworenweishizuinenggoudailingxingyejinbudelingyidazhongyaoyinsujiushitamendeshuzihuazhuanxing。douzhidaojiazhuangxingyecunzaihenduotongdian,erdongyirishengshuzihuaquehenhaodeyongkejijiejuelejiazhuangxingyetongdian。lirudongyirishengshuzihuayingxiaohuokexitongjiejuelejiazhuangxingyedehuokenan、zizhuyanfazhenjiaai+ 3dyunsheji&zhenjialuoyanvryuntairangkehushixianlezhenzhengdesuojianjisuode、saaszhihuijiaofuxitongrangjiaofuyoubaozhang、dim+shuzihuashenhuashejipingtairangxiaolvtishengle7bei,bingqiegongchengliangjingzhundingzhisuanfa,jiejuezhucaisuanliangduotuishaobudekunhuo,jianshaokufangcunchuyalihewuliuchengben。erzheixieyewufazhan,zaidongyirishengbannianbaozhongshiwufaqingxikandaode,xiangyaozhenzhenglejiedongyirishengtouziqianjing,chulelejieyanqiandongyirishengbannianbaochuxiandedongyirishengkuisunwai,gengyinggaikandejiushiqiweilaidefazhan。



zongshangsuosu,congzhangxianjiaodukaolv,erfeiyanqiandongyirishengbannianbaokandaodedongyirishengyeji,nenggoudailingxingyezaixipaiqihouzoujinxiayige“huangjinshidai”dejiyoukenengshijiazhuangjutoudongyirisheng,tongshijiazhuangxingyechudongyirishengwai,haiyouhenduoqitazuodebucuodeqiye,biruyezhifengdengdeng,tamenshibushiyehuizaizheigexipaizhentongqiyuxingyegongtongfazhanchengzhang?duiyujiazhuangxingyedeweilaiwomenshimuyidai!


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